Case Study

API Connection on Make.com for Gripp.nl

Overview

The project involves setting up an API connection between Gripp.nl (CRM software) and Woodpecker.co (email marketing software) using Make.com (formerly Integromat). The workflow triggers when a prospect shows interest in Woodpecker.co, prompting the creation of a company and contact in Gripp along with task creation.

Process and Methodology

Challenges:

  • Transitioning the existing workflow from Zapier to Make.com while ensuring seamless functionality.
  • Implementing task creation in Gripp using the available API, considering differences in field requirements between tasks and activities.
  • Determining the necessary fields and payload structure for creating tasks in Gripp to accurately reflect the relevant information from Woodpecker.co.

Solutions:

  • Migrating the existing workflow from Zapier to Make.com with thorough testing to ensure all functionalities are preserved.
  • Utilizing the Gripp API to create tasks, adapting the payload structure to accommodate differences in field requirements between tasks and activities.
  • Collaborating with stakeholders to identify the essential fields for task creation in Gripp, ensuring all relevant information from Woodpecker.co is accurately reflected.

Technologies:

  • PHP for developing the webhook file and handling server-side processes.
  • API integration between Affinda and GoHighLevel CRM for seamless communication.
  • Web technologies (HTML, CSS, JavaScript) for embedding Affinda functionality into the CRM interface.

Integrations:

  • Collaborating with stakeholders to identify the essential fields for task creation in Gripp, ensuring all relevant information from Woodpecker.co is accurately reflected.
  • Utilization of the Gripp API within Make.com to create tasks based on the received contact details, completing the automation loop between the two platforms.